{"id":3099,"date":"2021-10-07T13:40:09","date_gmt":"2021-10-07T10:40:09","guid":{"rendered":"https:\/\/mailsafi.com\/blog\/?p=3099"},"modified":"2024-01-16T17:32:58","modified_gmt":"2024-01-16T14:32:58","slug":"business-email-etiquette-rules-you-must-know","status":"publish","type":"post","link":"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/","title":{"rendered":"Business Email Etiquette: 24 Rules You Must Know"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_49 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-69d7d8e184869\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-69d7d8e184869\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#1_Introduction\" title=\"1. Introduction\">1. Introduction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#2_What_is_Professional_Email_Etiquette\" title=\"2. What is Professional Email Etiquette?\">2. What is Professional Email Etiquette?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#3_Why_is_Email_Etiquette_Important_in_Business\" title=\"3. Why is Email Etiquette Important in Business?\">3. Why is Email Etiquette Important in Business?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#4_Business_Email_Rules_You_Must_Know\" title=\"4. Business Email Rules You Must Know\">4. Business Email Rules You Must Know<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#i_Use_a_professional_email_address\" title=\"i. Use a professional email address\">i. Use a professional email address<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#ii_Use_a_creative_but_concise_subject_line\" title=\"ii. Use a creative but concise subject line\">ii. Use a creative but concise subject line<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#iii_Avoid_long-winded_emails\" title=\"iii. Avoid long-winded emails\">iii. Avoid long-winded emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#iv_Structure_your_email_properly\" title=\"iv. Structure your email properly\">iv. Structure your email properly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#v_Use_simple_and_standard_fonts\" title=\"v. Use simple and standard fonts\">v. Use simple and standard fonts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#vi_Use_appropriate_salutations\" title=\"vi. Use appropriate salutations\">vi. Use appropriate salutations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#vii_Ensure_you_spell_the_recipient%E2%80%99s_name_correctly\" title=\"vii. Ensure you spell the recipient\u2019s name correctly\">vii. Ensure you spell the recipient\u2019s name correctly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#viii_Introduce_yourself_if_it%E2%80%99s_the_first_time_you%E2%80%99re_writing_to_this_recipient\" title=\"viii. Introduce yourself if it\u2019s the first time you\u2019re writing to this recipient\">viii. Introduce yourself if it\u2019s the first time you\u2019re writing to this recipient<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#ix_Avoid_using_ALL_CAPs_or_excessive_exclamation_marks_and_a_lot_of_bold\" title=\"ix. Avoid using ALL CAPs or excessive exclamation marks and a lot of bold\">ix. Avoid using ALL CAPs or excessive exclamation marks and a lot of bold<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#x_Consider_your_tone\" title=\"x. Consider your tone\">x. Consider your tone<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xi_Be_careful_when_using_humor_and_sarcasm\" title=\"xi. Be careful when using humor and sarcasm\">xi. Be careful when using humor and sarcasm<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xii_Leave_emojis_out_of_your_business_emails\" title=\"xii. Leave emojis out of your business emails\">xii. Leave emojis out of your business emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xiii_Avoid_communicating_confidential_information_via_email\" title=\"xiii. Avoid communicating confidential information via email\">xiii. Avoid communicating confidential information via email<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xiv_Be_mindful_of_email_attachments\" title=\"xiv. Be mindful of email attachments\">xiv. Be mindful of email attachments<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xv_Reply_to_all_your_emails_except_spam\" title=\"xv. Reply to all your emails (except spam)\">xv. Reply to all your emails (except spam)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xvi_Set_out-of-office_replies_when_necessary\" title=\"xvi. Set out-of-office replies when necessary\">xvi. Set out-of-office replies when necessary<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xvii_Use_the_%E2%80%9Creply-all%E2%80%9D_button_sparingly\" title=\"xvii. Use the \u201creply-all\u201d button sparingly\">xvii. Use the \u201creply-all\u201d button sparingly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xviii_Use_the_BCC_field_to_protect_recipient%E2%80%99s_privacy\" title=\"xviii. Use the BCC field to protect recipient\u2019s privacy\">xviii. Use the BCC field to protect recipient\u2019s privacy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xix_Sign_off_professionally\" title=\"xix. Sign off professionally\">xix. Sign off professionally<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xx_Use_a_professional_email_signature\" title=\"xx. Use a professional email signature\">xx. Use a professional email signature<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xxi_Proofread_proofread_proofread\" title=\"xxi. Proofread, proofread, proofread\">xxi. Proofread, proofread, proofread<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xxii_Add_the_email_address_after_you%E2%80%99ve_composed_the_message_%E2%80%93_not_before\" title=\"xxii. Add the email address after you\u2019ve composed the message \u2013 not before\">xxii. Add the email address after you\u2019ve composed the message \u2013 not before<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xxiii_Double-check_all_recipient_email_addresses\" title=\"xxiii. Double-check all recipient email addresses\">xxiii. Double-check all recipient email addresses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#xxiv_Send_targeted_marketing_communication\" title=\"xxiv. Send targeted marketing communication\">xxiv. Send targeted marketing communication<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/mailsafi.com\/blog\/business-email-etiquette-rules-you-must-know\/#5_MailSafi_for_Professional_Business_Email_Hosting\" title=\"5. MailSafi for Professional Business Email Hosting\">5. MailSafi for Professional Business Email Hosting<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:32px\"><span class=\"ez-toc-section\" id=\"1_Introduction\"><\/span>1. <strong>Introduction<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In this article, we discuss 24 business email etiquette rules that every professional needs to know. Don\u2019t ruin your brand or lose that business because of making rookie&nbsp;mistakes when sending out emails.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-cool-to-warm-spectrum-gradient-background has-background wp-element-button\" href=\"https:\/\/mailsafi.com\/business-email-hosting\" target=\"_blank\" rel=\"noreferrer noopener\">Sign up for professional business email<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:32px\"><span class=\"ez-toc-section\" id=\"2_What_is_Professional_Email_Etiquette\"><\/span>2. <strong>What is Professional Email Etiquette?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Professional email etiquette refers to the code of conduct that guides our behavior when sending and receiving emails in a business context. These principles include guidelines covering appropriate language, layout, spelling\/grammar, and general good manners. Of course, proper email etiquette also depends on whom you are writing to. However, it&#8217;s always safer to err on the formal side of these conventions in the workplace.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:32px\"><span class=\"ez-toc-section\" id=\"3_Why_is_Email_Etiquette_Important_in_Business\"><\/span>3. <strong>Why is Email Etiquette Important in Business?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Here are a few reasons why you should observe professional email etiquette:<\/p>\n\n\n\n<ul>\n<li>It will help you stand out as a professional, build stronger business relationships and represent your business well.&nbsp;<\/li>\n\n\n\n<li>Your business communication will be more efficient and you will be protected from potential loss of brand reputation or lawsuits.&nbsp;It will help your business grow.&nbsp;Proper email etiquette has the potential to increase your sales revenue or improve your brand reputation. In contrast, poor email etiquette can cause you to lose new clients, cause you to lose business or lead to costly mistakes.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:32px\"><span class=\"ez-toc-section\" id=\"4_Business_Email_Rules_You_Must_Know\"><\/span>4. <strong>Business Email Rules You Must Know<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In this section, we give you guidelines on how-to and how not&nbsp;to write professional business emails.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"448\" height=\"300\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image.png\" alt=\"\" class=\"wp-image-3102\" srcset=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image.png 448w, https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-300x201.png 300w\" sizes=\"(max-width: 448px) 100vw, 448px\" \/><figcaption class=\"wp-element-caption\">Business email rules<\/figcaption><\/figure><\/div>\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"i_Use_a_professional_email_address\"><\/span><strong>i<\/strong><strong>. Use a professional email address<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Use a professional-looking email address rather than one that looks generic and puts the recipient in doubt about the authenticity of your business. To do this, you need to use an email address that is associated with your brand. Avoid using generic email addresses that may be misconstrued as spammers and hence likely be ignored or, worse still, blocked. Here are <a href=\"https:\/\/www.mailsafi.com\/6-reasons-not-to-use-free-web-based-email-for-your-business\"><u>more reasons<\/u><u> you should avoid using a generic\/free email address for your business communication.<\/u><\/a><\/p>\n\n\n\n<p>If you don\u2019t already have a domain name for your business, <a href=\"https:\/\/mailsafi.com\/mailsafi-domain-name-registration\"><u>click here<\/u><\/a> to search for and sign up for a domain.<\/p>\n\n\n\n<p>Use this to then <a href=\"https:\/\/mailsafi.com\/business-email-hosting\"><u>sign up for a business email<\/u><\/a> address for you and your other users.<\/p>\n\n\n\n<p>If you\u2019re a staff member and already have a company email address, use this for all your communication with clients and potential clients. Avoid using your personal email address for business purposes.&nbsp;&nbsp;Professional business email addresses increase your credibility and also improve your email deliverability substantially.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-cool-to-warm-spectrum-gradient-background has-background wp-element-button\" href=\"https:\/\/mailsafi.com\/business-email-hosting\" target=\"_blank\" rel=\"noreferrer noopener\">Sign up for professional business email hosting<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"ii_Use_a_creative_but_concise_subject_line\"><\/span><strong>ii. Use a creative but concise subject line<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><strong>Business email is like a competition. Your email needs to stand out from the crowd.<\/strong>&nbsp;<\/p><\/blockquote><\/figure>\n\n\n\n<p>As a business, your email recipients are likely to be busy doing a dozen other things, including sifting through everything that comes into their mailbox daily. In fact, for many business professionals, whether to open an email is often purely based on the email\u2019s subject line.<\/p>\n\n\n\n<p>A strong email subject is brief, descriptive, and, where possible, action-oriented. For example, \u201cSenior Management Meeting on 21\/Oct\/2019\u201d is a better subject line than \u201cSales Meeting.\u201d \u201cProposal for Delivery of CRM Software\u201d is better than \u201cProposal Document\u201d. \u201cApplication for HR Assistant Position\u201d is better than \u201c<a href=\"https:\/\/www.adobe.com\/express\/create\/curriculum-vitae\">Curriculum Vitae<\/a>\u201d<\/p>\n\n\n\n<p>A strong email subject is even more important if your email is being used for marketing purposes. Choose an email subject line that shows the recipient that you will address their business needs, and whatever you do, never send a business email without a subject line. Emails with no subject line are more likely to be marked as spam and sent to the trash without much thought.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"iii_Avoid_long-winded_emails\"><\/span><strong>iii<\/strong><strong>. Avoid long-winded emails<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Your intention in writing an email should be clear from the onset. Use short sentences and don\u2019t beat around the bush because most professionals are quite busy and may not have time to read long essays, especially from strangers.<\/p>\n\n\n\n<p>If you have a lot to put across in a message, it is best to request a face-to-face meeting or video call to discuss things further.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"iv_Structure_your_email_properly\"><\/span><strong>iv<\/strong><strong>.<\/strong><strong> Structure your email properly<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Use paragraphs and leave a line between paragraphs to improve readability.<\/p>\n\n\n\n<p>If you have many issues to put across, it is best to use bullets or numbered lists.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"v_Use_simple_and_standard_fonts\"><\/span><strong>v<\/strong><strong>. Use simple and <\/strong><strong>standard<\/strong><strong> fonts<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Your messages must be easy to read. While every font has its time and place, it is best to keep your&nbsp;fonts and font sizes and colors simple in professional communication. This applies not just in email, but other written forms of business communication. Recommended font sizes are 11-point or 12-point. Choose classic, easy-to-read fonts such as sans serif such as Calibri, Helvetica, Times New Roma, Courier or Arial. And when it comes to color, black or dark blue is a safe and easy-to-read choice.<\/p>\n\n\n\n<p>Use text highlighting, <strong>bolding<\/strong>, <em>italics<\/em>, and underlining sparingly. Although these effects can help make important information stand out, they can be considered chaotic and unprofessional if overused.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"vi_Use_appropriate_salutations\"><\/span><strong>vi<\/strong><strong>. Use <\/strong><strong>appropriate salutations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><strong>Know your audience. Customize to your audience.<\/strong><\/p><\/blockquote><\/figure>\n\n\n\n<p>Consider your audience when deciding what sort of salutation to use in your email. Professional business email salutations can vary from formal to casual, but you must avoid coming across as informal.<\/p>\n\n\n\n<p>While you may address a work colleague with whom you have a pretty good rapport, \u201cHey there,\u201d it may not be appropriate for an email directed at the CEO of a company you\u2019re marketing to. You may want to use a different greeting such as, \u201cDear sir\u201d or, \u201cGood afternoon Robert\u201d.&nbsp;<\/p>\n\n\n\n<p>It\u2019s essential to learn&nbsp;how to use professional greetings when it comes to email etiquette.<\/p>\n\n\n\n<p>Be careful when using casual greetings such as \u201cHey there\u201d or \u201cHi everyone.\u201d While casual, friendly greetings are appropriate in many types of emails, make sure you know what sort of audience you\u2019re addressing.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table class=\"has-background\" style=\"background-color:#e7f5fe\"><tbody><tr><td><strong>Formal &#8211; Yes, okay to use<\/strong><\/td><td><strong>Casual &#8211; No, do not use<\/strong><\/td><td><strong>Informal &#8211; No, do not use<\/strong><\/td><\/tr><tr><td>Dear first name\/Mr\/Mrs lastname\/ Sir\/Madam<\/td><td>Hi<\/td><td>Heya<\/td><\/tr><tr><td>Good morning\/afternoon<\/td><td>Hello<\/td><td>Yo!<\/td><\/tr><tr><td>Good day<\/td><td>Hey guys<\/td><td>Howdy!<\/td><\/tr><tr><td>Dear &lt;Company name&gt;<\/td><td>Hey babe<\/td><td>G&#8217;day<\/td><\/tr><tr><td><\/td><td>Hey girl<\/td><td>Wassup guys<\/td><\/tr><tr><td><\/td><td><\/td><td>Using smileys or emojis<\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\">Example greetings in professional business email<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Check out this article for more tips on <a href=\"https:\/\/www.flowrite.com\/blog\/how-to-start-a-professional-email\"><u>how to start a professional email<\/u><\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"vii_Ensure_you_spell_the_recipient%E2%80%99s_name_correctly\"><\/span><strong>vii<\/strong><strong>. Ensure you spell the recipient\u2019s name correctly<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Before clicking send, double-check that you have the spelling of the recipient correctly. This goes for both personal names and company names. &nbsp;It could be Mathew and not Matthew or Joan and not Joana and so on. Use correct capitalization too, for example, Microsoft 365 not Microsoft 365.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"viii_Introduce_yourself_if_it%E2%80%99s_the_first_time_you%E2%80%99re_writing_to_this_recipient\"><\/span><strong>viii<\/strong><strong>. Introduce yourself if it\u2019s the first time you\u2019re writing to this recipient<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>No matter how famous you think you are, professional email etiquette dictates that you should never assume that the recipient knows who you are. Especially if it\u2019s the first time you\u2019re contacting this person, start with a brief introduction of who you are. If you have been in touch with the recipient before but are not sure they remember you, remind them when you last spoke or how you know each other.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"ix_Avoid_using_ALL_CAPs_or_excessive_exclamation_marks_and_a_lot_of_bold\"><\/span><strong>ix<\/strong><strong>. <\/strong><strong>Avoid using ALL CAPs or e<\/strong><strong>xcessive exclamation <\/strong><strong>marks<\/strong><strong> and a lot of bold<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><strong>NO MATTER HOW EXCITED <\/strong><strong>YOU ARE, AVOID USING ALL CAPS OR EXCESSIVE EXCLAMATION MARKS!!!! YES, LIKE THIS!!!!<\/strong><\/p>\n\n\n\n<p>Just reading that was annoying, right? Now imagine receiving an email worded like this?<\/p>\n\n\n\n<p>If you must use <strong>bold<\/strong>, use it in only one word or phrase&nbsp;in your email message.<\/p>\n\n\n\n<p>Overusing either of these comes across as very unprofessional or, worse yet, immature. Use all caps and exclamation marks very sparingly and only when it is really necessary.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"x_Consider_your_tone\"><\/span><strong>x<\/strong><strong>. Consider your tone<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Consider your tone when writing, and take into account that your facial expressions and vocal tone cannot be captured here. Read your email out loud before sending it to ensure it does not come across as abrupt, rude or negative.<\/p>\n\n\n\n<p>To make things easier, we recommend using words such as please, thank you, etc.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xi_Be_careful_when_using_humor_and_sarcasm\"><\/span><strong>xi<\/strong><strong>. Be careful when using humor<\/strong><strong> and sarcasm<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Without the corresponding facial expressions or tone of voice, any humor or sarcasm used in business email can easily get <strong>lost in translation<\/strong>. Something you find hilarious might not be remotely amusing to someone else. In some cases, it may even come off as rude or hurtful. Therefore, it is advisable to avoid all forms of humor in professional business email exchanges unless you know the recipient very well.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xii_Leave_emojis_out_of_your_business_emails\"><\/span><strong>xii<\/strong><strong>. Leave emojis out of your business emails<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>No matter how tempting it may be to use them, emojis just do not come across as professional. Leave them for social media and instant messaging communication.&nbsp;<a href=\"https:\/\/in.bgu.ac.il\/en\/pages\/news\/smiley_emojis.aspx\"><u>Research<\/u><\/a> indicates that emojis can make you appear less competent or confident about what you are saying.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xiii_Avoid_communicating_confidential_information_via_email\"><\/span><strong>xiii<\/strong><strong>. Avoid communicating confidential information via email<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"237\" height=\"353\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-1.png\" alt=\"\" class=\"wp-image-3105\" srcset=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-1.png 237w, https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-1-201x300.png 201w\" sizes=\"(max-width: 237px) 100vw, 237px\" \/><\/figure><\/div>\n\n\n<p>Unless it is absolutely necessary, we recommend that you avoid communicating sensitive information via email. Email can end up in the wrong person\u2019s mailbox more easily than you think. Especially when sent to a group of individuals, emails can easily be forwarded by the recipient and end up in the public domain. Keeping this in mind, it is better to leave out private and confidential information from business email communication.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xiv_Be_mindful_of_email_attachments\"><\/span><strong>xiv<\/strong><strong>. <\/strong><strong>Be mindful of email attachments<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Reference any attachments to your email in the body of the email to reduce the chances that the recipient will not see it.<\/p>\n\n\n\n<p>Avoid attaching large files to your emails. Where possible, use cloud storage or shared storage spaces to upload files such as presentations, pictures or videos and provide the link to allow the recipient to access it.<\/p>\n\n\n\n<p>If cloud storage or online storage is not an option, compress the attachment before attaching it. Compressing ensures that the email attachment will take up less space in your recipient\u2019s mailbox.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xv_Reply_to_all_your_emails_except_spam\"><\/span><strong>x<\/strong><strong>v<\/strong><strong>. Reply to all your emails<\/strong><strong> (except spam)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>While it is difficult to respond to every email that lands in your inbox, it\u2019s good etiquette to try \u2013 even if it\u2019s a single line acknowledging that you have received the email and will get back to the sender later. A short and quick reply such as, \u201cI am in receipt of your email. I will get back to you,\u201d is sufficient. Try to do this within the first 24 \u2013 48 hours of receiving the emails \u2013 especially those from your clients or potential clients.<\/p>\n\n\n\n<p>There are many applications out there that can be customized to help you automate this process. This is especially important for customer care, helpdesks or technical support desks. Your responses may include a \u201cticket number\u201d to aid in follow-up in the future.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xvi_Set_out-of-office_replies_when_necessary\"><\/span><strong>xvi. Set out-of-office replies when necessary<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"495\" height=\"330\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-2.png\" alt=\"\" class=\"wp-image-3106\" srcset=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-2.png 495w, https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-2-300x200.png 300w\" sizes=\"(max-width: 495px) 100vw, 495px\" \/><\/figure><\/div>\n\n\n<p>When you are away from office for an extended period of time (for example, on leave, holiday or attending a conference)&nbsp;and are unable or don\u2019t plan to respond to your emails, professional email etiquette dictates that you should set an automated out-of-office reply to let people know that you cannot respond to them. Include your expected date of return or give options to the sender of an alternative contact person in case a matter is urgent.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xvii_Use_the_%E2%80%9Creply-all%E2%80%9D_button_sparingly\"><\/span><strong>xv<\/strong><strong>ii<\/strong><strong>. <\/strong><strong>Use t<\/strong><strong>he \u201creply-all\u201d button sparingly<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"480\" height=\"321\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-3.png\" alt=\"\" class=\"wp-image-3107\" srcset=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-3.png 480w, https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-3-300x201.png 300w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/><\/figure><\/div>\n\n\n<p>Avoid hitting the \u201creply all\u201d button unless you know that everyone included on the list really needs to receive your response. Including those who have nothing to do with it may irritate them and negatively affect your brand, especially if the email chain continues for long.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xviii_Use_the_BCC_field_to_protect_recipient%E2%80%99s_privacy\"><\/span><strong>xviii. Use the BCC field to protect recipient\u2019s privacy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>When sending out emails to a large number of users, some of whom do not know each other, we recommend that you include their email addresses in the bcc field to protect their privacy.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xix_Sign_off_professionally\"><\/span><strong>xix<\/strong><strong>. <\/strong><strong>Sign off professionally<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Match your sign-off with your salutation and the tone of the email to maintain consistency. Popular sign offs in business email communication are:<\/p>\n\n\n\n<ul>\n<li>Sincerely<\/li>\n\n\n\n<li>Yours sincerely<\/li>\n\n\n\n<li>Best regards<\/li>\n\n\n\n<li>Kind regards<\/li>\n\n\n\n<li>Regards<\/li>\n\n\n\n<li>Thank you<\/li>\n<\/ul>\n\n\n\n<p>Signing off leaves a lasting impression on the recipient \u2013 just like closing a meeting or phone call with a client<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xx_Use_a_professional_email_signature\"><\/span><strong>x<\/strong><strong>x<\/strong><strong>. <\/strong><strong>Use<\/strong><strong> a professional email signature<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Professional business email signatures are an effective branding tool and are an easy way to market your business. Your business email signature can include your company logo, company name, your primary contact details \u2013 email address, telephone number and website. For more personalization, include your full name and job title.<\/p>\n\n\n\n<p>All this information can provide additional ways for your client or business associate to reach out to you in other ways apart from responding to your email message. It is good to give your clients these alternatives.<\/p>\n\n\n\n<p>It is important to keep your email footer professional. Don\u2019t overdo it. Keep it simple.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xxi_Proofread_proofread_proofread\"><\/span><strong>xx<\/strong><strong>i<\/strong><strong>. <\/strong><strong>Proofread, proofread, proofread<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Your email recipients will likely notice errors in your email, and while the occasional typo happens to each of us, multiple mistakes and misspellings can look sloppy and unprofessional.<\/p>\n\n\n\n<p>Turn on the spelling and grammar checker on your email client if you have one. However, remember that just like autocorrect on your smartphone, you can\u2019t always rely on these.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xxii_Add_the_email_address_after_you%E2%80%99ve_composed_the_message_%E2%80%93_not_before\"><\/span><strong>xxii<\/strong><strong>. Add the email address after you\u2019ve composed the message \u2013 not before<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>To avoid accidentally sending out your business email before you\u2019ve finished typing and proofreading it, it is a good safety measure to type out your email first, proofread, and then add the recipient\u2019s email address (es)&nbsp;when you are ready to send the email message.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xxiii_Double-check_all_recipient_email_addresses\"><\/span><strong>xxiii<\/strong><strong>. Double-check all recipient email addresses<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"296\" height=\"393\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-4.png\" alt=\"\" class=\"wp-image-3110\" srcset=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-4.png 296w, https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-4-226x300.png 226w\" sizes=\"(max-width: 296px) 100vw, 296px\" \/><\/figure><\/div>\n\n\n<p>Always double-check your recipient email addresses before you press send. This is to avoid two things:<\/p>\n\n\n\n<ol>\n<li>Typing in the wrong address \u2013 could be just one letter difference \u2013 and the email either bouncing back or, worse still, ending up in a completely different person\u2019s inbox.<\/li>\n\n\n\n<li>Particularly when you are selecting names from your contacts list on the To, cc or bcc lines, it is unfortunately very easy to accidentally choose the wrong contact from your address book \u2013 more so if you have several similar addresses such as support@, customercare@, helpdesk@ or people with similar names. This can be embarrassing for you as well as the person receiving the email by accident.<\/li>\n<\/ol>\n\n\n\n<p>Imagine your client\u2019s medical report ending up in the public domain because it landed in the wrong person\u2019s inbox? Or, you attach a payroll spreadsheet, marketing campaign strategy, internal audit or internal financial reports in an email that ends up in the wrong person\u2019s hands?<\/p>\n\n\n\n<p>Failure to double-check your email could lead to loss of confidential personal, client or company data, which can easily result in lawsuits or loss of hard-earned brand reputation.<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:24px\"><span class=\"ez-toc-section\" id=\"xxiv_Send_targeted_marketing_communication\"><\/span><strong>xxiv<\/strong><strong>. <\/strong><strong>Send targeted marketing communication<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"409\" height=\"268\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-5.png\" alt=\"\" class=\"wp-image-3111\" srcset=\"https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-5.png 409w, https:\/\/mailsafi.com\/blog\/wp-content\/uploads\/2021\/10\/image-5-300x197.png 300w\" sizes=\"(max-width: 409px) 100vw, 409px\" \/><\/figure><\/div>\n\n\n<p>One of the best ways to personalize your communication is to segment your email lists. Various email marketing tools can help you automate this process<\/p>\n\n\n\n<p>Segmenting your email communication makes it easier for you to target your campaigns based on your customer groups. This&nbsp;allows you to tailor your messages to your recipients, increasing the likelihood of getting positive feedback from your email marketing campaigns.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-vivid-red-color has-text-color\" style=\"font-size:32px\"><span class=\"ez-toc-section\" id=\"5_MailSafi_for_Professional_Business_Email_Hosting\"><\/span>5. <strong>MailSafi for Professional Business Email Hosting<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>MailSafi Email Hosting comes in three <a href=\"https:\/\/mailsafi.com\/business-email-hosting\"><u>plans<\/u><\/a>. Our Enterprise plan has a range of productivity tools to help your team collaborate. These include cloud storage, instant messaging, co-authoring, file and document sharing, hold video and call conferences with colleagues, etc. You can also choose a <a href=\"https:\/\/mailsafi.com\/blog\/email-hybrids-of-mailsafi\/\"><u>hybrid<\/u><\/a> of these <a href=\"https:\/\/www.mailsafi.com\/business-email-hosting\"><u>email hosting <\/u><u>plans<\/u><\/a> for your business to meet the different needs of the users.&nbsp;<a href=\"https:\/\/mailsafi.com\/business-email-hosting\"><u>Sign up for MailSafi Business Email<\/u><\/a> today.<\/p>\n\n\n\n<p>The business world\u2019s recent move to primarily remote work in the face of the COVID-19 pandemic has significantly increased the business world\u2019s reliance on email for communication. Innovative email service providers like MailSafi offer affordable, flexible email and <a href=\"https:\/\/www.mailsafi.com\/file-sync-and-sharing\"><u>collaboration<\/u><\/a> solutions to help your&nbsp;teamwork better.<\/p>\n\n\n\n<p class=\"has-light-green-cyan-background-color has-background\">We hope you found these tips helpful! If you\u2019re interested in learning more about what MailSafi Email Hosting can do for your business. <a href=\"https:\/\/www.mailsafi.com\/subscribe\/signup\"><u>Sign up for MailSafi Email Hosting<\/u><\/a> for your business. You can even take advantage of our free trial for up to 30 days to decide whether the solution works for you.<\/p>\n<div class=\"pvc_clear\"><\/div><p id=\"pvc_stats_3099\" class=\"pvc_stats all  \" data-element-id=\"3099\" style=\"\"><i class=\"pvc-stats-icon large\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.0\" viewBox=\"0 0 502 315\" preserveAspectRatio=\"xMidYMid meet\"><g transform=\"translate(0,332) scale(0.1,-0.1)\" fill=\"\" stroke=\"none\"><path d=\"M2394 3279 l-29 -30 -3 -207 c-2 -182 0 -211 15 -242 39 -76 157 -76 196 0 15 31 17 60 15 243 l-3 209 -33 29 c-26 23 -41 29 -80 29 -41 0 -53 -5 -78 -31z\"\/><path d=\"M3085 3251 c-45 -19 -58 -50 -96 -229 -47 -217 -49 -260 -13 -295 52 -53 146 -42 177 20 16 31 87 366 87 410 0 70 -86 122 -155 94z\"\/><path d=\"M1751 3234 c-13 -9 -29 -31 -37 -50 -12 -29 -10 -49 21 -204 19 -94 39 -189 45 -210 14 -50 54 -80 110 -80 34 0 48 6 76 34 21 21 34 44 34 59 0 14 -18 113 -40 219 -37 178 -43 195 -70 221 -36 32 -101 37 -139 11z\"\/><path d=\"M1163 3073 c-36 -7 -73 -59 -73 -102 0 -56 133 -378 171 -413 34 -32 83 -37 129 -13 70 36 67 87 -16 290 -86 209 -89 214 -129 231 -35 14 -42 15 -82 7z\"\/><path d=\"M3689 3066 c-15 -9 -33 -30 -42 -48 -48 -103 -147 -355 -147 -375 0 -98 131 -148 192 -74 13 15 57 108 97 206 80 196 84 226 37 273 -30 30 -99 39 -137 18z\"\/><path d=\"M583 2784 c-38 -19 -67 -74 -58 -113 9 -42 211 -354 242 -373 16 -10 45 -18 66 -18 51 0 107 52 107 100 0 39 -1 41 -124 234 -80 126 -108 162 -133 173 -41 17 -61 16 -100 -3z\"\/><path d=\"M4250 2784 c-14 -9 -74 -91 -133 -183 -95 -150 -107 -173 -107 -213 0 -55 33 -94 87 -104 67 -13 90 8 211 198 130 202 137 225 78 284 -27 27 -42 34 -72 34 -22 0 -50 -8 -64 -16z\"\/><path d=\"M2275 2693 c-553 -48 -1095 -270 -1585 -649 -135 -104 -459 -423 -483 -476 -23 -49 -22 -139 2 -186 73 -142 361 -457 571 -626 285 -228 642 -407 990 -497 242 -63 336 -73 660 -74 310 0 370 5 595 52 535 111 1045 392 1455 803 122 121 250 273 275 326 19 41 19 137 0 174 -41 79 -309 363 -465 492 -447 370 -946 591 -1479 653 -113 14 -422 18 -536 8z m395 -428 c171 -34 330 -124 456 -258 112 -119 167 -219 211 -378 27 -96 24 -300 -5 -401 -72 -255 -236 -447 -474 -557 -132 -62 -201 -76 -368 -76 -167 0 -236 14 -368 76 -213 98 -373 271 -451 485 -162 444 86 934 547 1084 153 49 292 57 452 25z m909 -232 c222 -123 408 -262 593 -441 76 -74 138 -139 138 -144 0 -16 -233 -242 -330 -319 -155 -123 -309 -223 -461 -299 l-81 -41 32 46 c18 26 49 83 70 128 143 306 141 649 -6 957 -25 52 -61 116 -79 142 l-34 47 45 -20 c26 -10 76 -36 113 -56z m-2057 25 c-40 -58 -105 -190 -130 -263 -110 -324 -59 -707 132 -981 25 -35 42 -64 37 -64 -19 0 -241 119 -326 174 -188 122 -406 314 -532 468 l-58 71 108 103 c185 178 428 349 672 473 66 33 121 60 123 61 2 0 -10 -19 -26 -42z\"\/><path d=\"M2375 1950 c-198 -44 -350 -190 -395 -379 -18 -76 -8 -221 19 -290 114 -284 457 -406 731 -260 98 52 188 154 231 260 27 69 37 214 19 290 -38 163 -166 304 -326 360 -67 23 -215 33 -279 19z\"\/><\/g><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p><div class=\"pvc_clear\"><\/div>","protected":false},"excerpt":{"rendered":"<p>1. Introduction In this article, we discuss 24 business email etiquette rules that every professional needs to know. Don\u2019t ruin your brand or lose that business because of making rookie&nbsp;mistakes when sending out emails. 2. What is Professional Email Etiquette? Professional email etiquette refers to the code of conduct that guides our behavior when sending [&hellip;]<\/p>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_3099\" class=\"pvc_stats all  \" data-element-id=\"3099\" style=\"\"><i class=\"pvc-stats-icon large\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" version=\"1.0\" viewBox=\"0 0 502 315\" preserveAspectRatio=\"xMidYMid meet\"><g transform=\"translate(0,332) scale(0.1,-0.1)\" fill=\"\" stroke=\"none\"><path d=\"M2394 3279 l-29 -30 -3 -207 c-2 -182 0 -211 15 -242 39 -76 157 -76 196 0 15 31 17 60 15 243 l-3 209 -33 29 c-26 23 -41 29 -80 29 -41 0 -53 -5 -78 -31z\"\/><path d=\"M3085 3251 c-45 -19 -58 -50 -96 -229 -47 -217 -49 -260 -13 -295 52 -53 146 -42 177 20 16 31 87 366 87 410 0 70 -86 122 -155 94z\"\/><path d=\"M1751 3234 c-13 -9 -29 -31 -37 -50 -12 -29 -10 -49 21 -204 19 -94 39 -189 45 -210 14 -50 54 -80 110 -80 34 0 48 6 76 34 21 21 34 44 34 59 0 14 -18 113 -40 219 -37 178 -43 195 -70 221 -36 32 -101 37 -139 11z\"\/><path d=\"M1163 3073 c-36 -7 -73 -59 -73 -102 0 -56 133 -378 171 -413 34 -32 83 -37 129 -13 70 36 67 87 -16 290 -86 209 -89 214 -129 231 -35 14 -42 15 -82 7z\"\/><path d=\"M3689 3066 c-15 -9 -33 -30 -42 -48 -48 -103 -147 -355 -147 -375 0 -98 131 -148 192 -74 13 15 57 108 97 206 80 196 84 226 37 273 -30 30 -99 39 -137 18z\"\/><path d=\"M583 2784 c-38 -19 -67 -74 -58 -113 9 -42 211 -354 242 -373 16 -10 45 -18 66 -18 51 0 107 52 107 100 0 39 -1 41 -124 234 -80 126 -108 162 -133 173 -41 17 -61 16 -100 -3z\"\/><path d=\"M4250 2784 c-14 -9 -74 -91 -133 -183 -95 -150 -107 -173 -107 -213 0 -55 33 -94 87 -104 67 -13 90 8 211 198 130 202 137 225 78 284 -27 27 -42 34 -72 34 -22 0 -50 -8 -64 -16z\"\/><path d=\"M2275 2693 c-553 -48 -1095 -270 -1585 -649 -135 -104 -459 -423 -483 -476 -23 -49 -22 -139 2 -186 73 -142 361 -457 571 -626 285 -228 642 -407 990 -497 242 -63 336 -73 660 -74 310 0 370 5 595 52 535 111 1045 392 1455 803 122 121 250 273 275 326 19 41 19 137 0 174 -41 79 -309 363 -465 492 -447 370 -946 591 -1479 653 -113 14 -422 18 -536 8z m395 -428 c171 -34 330 -124 456 -258 112 -119 167 -219 211 -378 27 -96 24 -300 -5 -401 -72 -255 -236 -447 -474 -557 -132 -62 -201 -76 -368 -76 -167 0 -236 14 -368 76 -213 98 -373 271 -451 485 -162 444 86 934 547 1084 153 49 292 57 452 25z m909 -232 c222 -123 408 -262 593 -441 76 -74 138 -139 138 -144 0 -16 -233 -242 -330 -319 -155 -123 -309 -223 -461 -299 l-81 -41 32 46 c18 26 49 83 70 128 143 306 141 649 -6 957 -25 52 -61 116 -79 142 l-34 47 45 -20 c26 -10 76 -36 113 -56z m-2057 25 c-40 -58 -105 -190 -130 -263 -110 -324 -59 -707 132 -981 25 -35 42 -64 37 -64 -19 0 -241 119 -326 174 -188 122 -406 314 -532 468 l-58 71 108 103 c185 178 428 349 672 473 66 33 121 60 123 61 2 0 -10 -19 -26 -42z\"\/><path d=\"M2375 1950 c-198 -44 -350 -190 -395 -379 -18 -76 -8 -221 19 -290 114 -284 457 -406 731 -260 98 52 188 154 231 260 27 69 37 214 19 290 -38 163 -166 304 -326 360 -67 23 -215 33 -279 19z\"\/><\/g><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/mailsafi.com\/blog\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n","protected":false},"author":1,"featured_media":3126,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2,175],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business Email Etiquette: 24 Rules You Must Know | MailSafi<\/title>\n<meta name=\"description\" content=\"Don\u2019t ruin your brand because of sending sloppy emails. 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